local search marketing tips – SEO for local search results

Posted on May 28, 2009 @ 6:36 am
by David Wolf

If you are looking to get you business listed in google local search, it is a lot easier than you would think.Additionally, it can be an extremely powerful tool in driving traffic to your website. Getting to the top of the search engine for your local listing should be a top priority. We cover several tips that are a near guarantee to get you listed fast.

The first thing that you do deals with what we call on page factors. You want to make sure that your local phone number is listed on at least your contact page of your website. The footer of each website page is even better. Additionally, when you list your information on the contact page, use what is called the hcard format. It will help your placement. Google Hcard format to find an html generator for this. Then copy paste it into your website.

After this is done you are going to want to claim your local listing in the google local business center (www.google.com/local/add). You do this by logging on to your Google account. If you don’t have one, make one. Go to the local business center and add a local listing. Make sure that you use the keywords you are targeting in the business name. This will go a long way towards ranking. Make sure to add as many videos, pictures, and info that you possible can. Then go to yahoo and do the same. (listings.local.yahoo.com)

One thing you can do to get a little bit of an edge in the search results is to tweak your address. The closer to the epicenter of the city that you are trying to rank for, the higher you will rank without more effort. I will leave it to you to decide whether this is a route you wish to go. I am simply explaining your options.

make sure that you are using a local phone number for your contact info. This has a great impact on your local seo.

Next all you have to do is go out and get backlinks to your site. If you do not know how to do this, a company called orlandosearchenginemarketing.com offers a local seo optimization that includes getting backlinks. Here are some local sites to get links from:

1. Chambers of commerce

2. any school websites (ask if they will give you a link for donation

3. other local businesses and services

4. Local listing sites

5. Trade organization

Make sure that you request that you name and location be included in the link text. Link text/anchor text, which is usually blue, are the words that you click on to go to a another site.

You can download a free Local Search Checklist by click the previous link

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